JD Hooge

JD is a graphic designer based in Portland, Oregon, currently working on Strata

Previously, JD co-founded the creative agency, Instrument and served as its Chief Creative Officer.

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LEVIS x VSCO

Some of us ride bikes for play. Others use them as a means of transportation. For some, it’s an intense form of exercise. And in most cases, riding a bike can lend itself to exploring new places, getting off the main road, and taking a closer look at our surroundings.

Levi's sent us out to find inspiring stories about people who use bikes to commute. We partnered with a global network of photographers to honor the cycling experience, producing content in collaboration with VSCO. 

Role: Chief Creative Director
Client: LEVIS
Agency: Instrument
2015